MSM Sports Foundation

MSM Sports Foundation, a 501(c)3 not-for-profit organization was organized by a small group of Kansas City business leaders with a shared passion for supporting future generations through sports, education, and multi-media opportunities. Using a real-world learning environment, MSM Sports Foundation provides educational content and opportunities with sports-related activities to build futures for people.

MSM Sports Foundation has an interest in two for-profit companies, Metro Sports Media, LLC and MSM Sports Network, both entities tied to delivery of high-quality sports broadcasting productions and services, in conjunction with Metro Sports Global, LLC, a sports production company based in Liberty, MO.

Together, these organizations aspire to strengthen connections between student and their schools —– including high schools, community colleges, four year colleges and universities, and professional development education organizations and schools. Through education in creating video and audio content, focused on their classmates and other interested constituents and school athletic programs, student will develop valuable real-world skills and learning in sports media production while simultaneously promoting participation in school sports and STEM activities.

Mission Statement

MSM Sports Foundation, a 501(c)3 not-for-profit organization, engages students, schools, businesses and families in building long term relationships with each other using sports activities as a learning tool.

MSM engages students with a curriculum and/or certification in sports broadcasting using a copyrighted curriculum for educational purposes. The goal is to engage and connect youth/athletes/students with best practices in broadcasting and sports-related communications. MSM also engages families in building healthy relationships and infrastructure through programs that provide athletes with meals, support services, and structure to engage them in real world learning.

Vision Statement

MSM Sports Foundation will become the beneficiary of what will become an internationally recognized sports broadcasting entity, Metro Sports Global, LLC. That company will share net profits with the MSM Sports Foundation for the benefit of providing all youth with opportunities to learn, grow, and connect, with each other and with lifelong careers, using sports and sports broadcasting as catalysts toward success and adulthood.

MSM Sports Foundation – Education

In partnership with William Jewell College, MSM Sports Foundation is developing a unique sports media and video production “program of study.” Designed for high school students through dual enrollment, traditional college students, and adult learners, the program consists of four three-credit-hour college courses that culminate in a Sports Media Certificate. The program features “real world” technical training by industry experts.

The four courses are:

Foundations of Sports Media

Production & Technical Operations

Marketing & Business Operations

Applied Internship Experience

Upon successful completion of the program, students will receive a Sports Media Certificate issued by William Jewell College, providing an accelerated pathway into careers within the live sports production and media industry.

Metro Sports – Background

The original Metro Sports — the Kansas City-focused cable television channel that operated from 1996 to 2013 — was widely recognized for its passionate coverage of local high school, college, and professional sports.

The reimagined Metro Sports Media will continue that tradition of local sports storytelling while utilizing a modern content model designed for the future.

Request for Donations and Assistance in Other Markets

MSM Sports Foundation is always open to new opportunities for expansion in markets across the United States and throughout the World.